Companies
Mattel
Consumer goodsEl Segundo, CaliforniaMATAbout 31,000 employees
More about Mattel
Toy and family entertainment company that makes and licenses toys and games and develops films and digital games from its brands
Revenue
$5.35B
2025, down 0.6%
Employees
About 31,000
As of December 2025, incl. temporary and seasonal staff
Stock
MAT
Nasdaq
Headquarters
El Segundo, California
CEO
Roger Lynch
Appointed September 2026, starting no later than November 2026; Ynon Kreiz left in October 2026
BrandsBarbie, Hot Wheels, Fisher-Price, American Girl, UNO, Polly Pocket, Matchbox
Current strategyBrand-centric strategy to grow as an IP-driven play and family entertainment company through toy innovation, direct-to-consumer sales, digital games and films
CompetitorsHasbro, Spin Master, LEGO
Checked October 11, 2026 · Sources: sec.gov, sec.gov (2)
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